Social Media Agency · Saudi Arabia
Social Media Marketing Agency in Saudi Arabia
The social media audience in Saudi Arabia
34.7 million people, with 99% of people online. These are the main platforms by advertising reach:
| Audience reach | |
|---|---|
| TikTok | 38.6 million ad reach (adults, counts accounts) |
| YouTube | 27.5 million (79% of the population) |
| Snapchat | 25.3 million (73%) |
| 18.2 million (52%) | |
| 17.7 million (51%) | |
| X | 15.0 million (43%) |
| 12.0 million members |
Reach figures count accounts, not unique people, so some platforms look larger than the adult population.
What social media marketing in Saudi Arabia has to get right
- Lead with Snapchat and TikTok, where your audience spends most of its time.
- Write in Saudi dialect or clear Modern Standard Arabic.
- Anyone advertising on social media in Saudi Arabia needs a Mawthooq licence, and every ad must be clearly labelled as an ad.
- Sales and discount campaigns need a discount licence from the Ministry of Commerce.
- Plan around Riyadh Season (from 21 October 2026), National Day on 23 September, Founding Day on 22 February and Ramadan, expected to start around 8 February 2027.
What we deliver
- A monthly content calendar built from your brand strategy and local culture.
- Arabic and English copywriting written natively, not translated.
- Short vertical video and static designs for every platform.
- Community management and replies in your brand's voice.
- Licensed creator and influencer partnerships, checked before we book.
- Monthly reporting with clear next steps, not just likes.
Proof from our work
For Blue Bus, an intercity bus operator, our tone of voice and TikTok led content helped ticket sales rise more than 30% in 12 months. For the architect Mostafa Salem we grew a personal brand to 400,000 followers.
Why work with OneKind
OneKind is a marketing agency founded in Cairo in 2019. We work with brands in Saudi Arabia remotely, with calls and workshops on your schedule. Cairo and Riyadh are at most one hour apart, so the working day overlaps almost completely.
- One team for strategy, creative, content, media and analytics, so nothing gets lost between agencies.
- Native Arabic and English writers, not translation.
- Results you can check: every case study on our site shows real numbers.
Related services
- Branding Agency in Saudi Arabia
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- Mobile App Marketing Agency in Saudi Arabia
- AI Video Production in Saudi Arabia
- GEO Agency in Saudi Arabia: Get Cited in AI Search
- Social Media Marketing Agency in Dubai
- Social Media Marketing Agency in Kuwait
- Social Media Marketing Agency in Qatar
- Social Media Marketing Agency in Cairo
- Social Media Management
FAQ
Which social media platforms matter most in Saudi Arabia?
By advertising reach, the biggest are TikTok, YouTube, Snapchat, Instagram. We usually lead with Snapchat and TikTok and pick the rest by audience and goal.
Do influencers in Saudi Arabia need a licence?
Anyone advertising on social media in Saudi Arabia needs a Mawthooq licence, and every ad must be clearly labelled as an ad.
Do you write content in Arabic?
Yes. Our writers work natively in Arabic and English. For Saudi Arabia we usually write in Saudi dialect or clear Modern Standard Arabic.
How do you report results?
Every month you get a short report on reach, engagement, traffic and leads or sales, with what we will change next month.