Ahmed Fawzi
Head of Growth Marketing, OneKind
Ahmed leads growth at OneKind. For more than 10 years he has grown apps, startups and brands in Egypt, Saudi Arabia and the UAE, from the first ad to the paying, returning customer. He judges marketing on one thing: does it bring customers who stay and pay.
Experience: 10+ years
Leads: Mobile App Growth, Media Buying & Performance Marketing, Growth Marketing, Go-To-Market Strategy
Career
- Goodsmart: Co-founder. One of Egypt's first unattended grocery delivery startups.
- itcan digital marketing: Digital Marketing Specialist. Multinational campaigns across web, Instagram and app.
- Hitchhiker: Digital Marketing Manager. Led acquisition on both sides of a marketplace, supply and demand.
- Appgain.io: Performance Marketing Manager. Consulted clients across Europe and the Gulf, and ran user acquisition for two UAE companies.
- Kashat App: Performance Marketing Lead. Full funnel app growth, acquisition cost, lifetime value, activation and retention.
- Tarek Nour Communications: Head of Performance Marketing. Cairo and Riyadh.
- OneKind: Head of Growth Marketing
What he works on
- User acquisition on Meta, Google, TikTok and Snapchat
- App tracking with AppsFlyer and Adjust
- Activation, retention and win back campaigns
- Creative testing loops between performance and design teams
- Growth dashboards for leadership
Markets
Egypt, Saudi Arabia, UAE